Lazada Live Commerce Specialist

Join Lazada Indonesia as a Live Commerce Specialist in Pangkal Pinang and drive real-time engagement, sales, and brand growth through innovative live-streaming strategies. You'll collaborate with influencers, create compelling content, and optimize live streams for maximum impact. This is your chance to be part of a dynamic team that's shaping the future of e-commerce in Indonesia.

As a Live Commerce Specialist at Lazada, you'll work closely with our team of influencers and content creators to develop and execute live-streaming campaigns. You'll use tools like Zoom, OBS Studio, and Canva to create engaging content, and leverage data from Facebook Analytics and Google Analytics to measure performance. This role is perfect for someone with a passion for digital marketing and a knack for storytelling.

📋 Tanggung Jawab Pekerjaan

• Develop and execute live-streaming strategies to drive engagement, sales, and brand awareness.
• Collaborate with influencers and content creators to produce high-quality live streams.
• Use tools like Zoom, OBS Studio, and Canva to create engaging content.
• Leverage data from Facebook Analytics and Google Analytics to measure performance and optimize campaigns.
• Stay up-to-date with the latest trends in live commerce and e-commerce.
• Work closely with the marketing team to align live-streaming campaigns with overall business goals.
• Provide regular reports on campaign performance and suggest improvements.
• Participate in team meetings and brainstorming sessions to develop new ideas and strategies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 2 years of experience in digital marketing, content creation, or a related field.
• Proven experience in live-streaming and social media marketing.
• Strong understanding of e-commerce platforms and trends.
• Excellent communication and collaboration skills.
• Proficiency in English and Bahasa Indonesia.
• Familiarity with tools like Zoom, OBS Studio, Canva, Facebook Analytics, and Google Analytics.
• Ability to work in a fast-paced environment and meet tight deadlines.

🛠️ Keahlian

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